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Onboarding: Step by Step

Onboarding

Marcos Plaza de Ayala avatar
Written by Marcos Plaza de Ayala
Updated over a week ago

Please note that the attached images serve as examples of the onboarding process for the Followr brand. As users, it is important to create an onboarding for your own brand or your clients' brands/companies. This ensures that Followr's AI-driven system understands your unique brand identity and helps enhance your social media strategies. Even AI technology requires insights into your brand/company to deliver optimal results.

Step 1:

Identify if you're representing yourself as an individual or your company. This distinction allows Followr to customize its AI capabilities to meet your unique needs and goals

Step 2:

Enter the company name. This refers to the brand or product you represent. For agencies, it includes your clients' brands. It helps us organize and manage your social media strategy effectively

Step 3:

Does {company/brand} have a website? Providing your website helps Followr understand your communication style, color palette, branding, and overall online presence. This enables us to align your social media strategy seamlessly with your existing brand identity.

Step 4

Tell us more about {Company}. Share your mission, values, and what sets Followr apart from the competition in 50 words. This information helps us understand your brand identity and tailor our AI-powered social media management to your unique goals, ensuring a competitive edge in the market.

For example, if you are a travel agency that sells travel packages to visit NYC you can describe your company like this: β€œ

"As a travel agency specializing in NYC travel packages, we aim to provide unforgettable experiences, personalized itineraries, and exceptional customer service. Our mission is to showcase the vibrant culture and attractions of NYC, ensuring seamless travel and creating memorable moments for our clients."

Step 5:

Brand Style: Upload your logo to ensure consistent branding in your content. Followr will capture your color palette and incorporate it into your social media posts, maintaining a cohesive and professional brand identity across all platforms.

Step 6:

Language Preference: Choose your preferred language for content creation. Followr's AI adapts to multiple languages, allowing you to create content in your desired language. You can always change the language settings to suit

Step 7:

Topic Selection: Choose at least three topics that best describe your company's focus. Followr will provide topic suggestions to help you create relevant content. You can also add custom topics to align with your specific industry and interests. This ensures that your content resonates with your target audience and meets their expectations

Step 8:

Communication Style: Select your company's preferred communication style from three options: Formal, Friendly, or Humorous. This choice reflects your brand personality and helps Followr generate content that aligns with your desired tone. Providing this information ensures that your content resonates authentically with your audience and strengthens your brand identity.

Step 9:

Audience Identification: Choose at least three target audience segments that best represent your company/brand. Followr will use this information to tailor content specifically to your intended audience, ensuring maximum relevance and engagement. Understanding your audience is crucial for effective social media management and reaching the right people with your content.

That's it! πŸŽ‰ Follow this steps and you'll have successfully completed the onboarding process for Followr. Now, it's time to unleash the full potential of our platform and create an impactful social media strategy for your brand/company. Enjoy the journey ahead and make the most out of Followr's powerful features. Happy strategizing!

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